Qualitative analysis is all about relying on your gut to make informed decisions based on data available. Much of this comes down to personal feelings towards each attribute being analyzed.
This type of analysis focuses on executive teams, product niches, categories, industries, and more.
In cryptocurrencies, this would include potentially trusting a team or founder more so than another project, or believing in and speculating on the asset’s use case prior to full adoption.
None of this type of data can be quantified in a meaningful way, nor can mathematical formulas apply to determine results.